CPP 098: Moving the Needle: Eric White on moving the needle for clients with JTBD research, and also... EMPATHY Philip Morgan Download this episode's audio file (MP3). Jobs to be Done consulting
Join Research Notes List 80% notes and updates on my research into indie consulting and thought leadership; 20% random stuff. I share both process and results. Join up:
Get Article Updates Updates when there are new articles about specialization, lead generation, and thought leadership; no more than 1x/week, usually less: