How do coders become consultants? They specialize, develop a point of view, and market based on their ability to move the needle for clients.
This podcast explores the transition from coder to consultant through interviews with those making and enjoying the results of this transition, and occasional audio essays from your host Philip Morgan.
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I spoke with Travis and his business partner Michael Steele about their journey towards having a more narrow focus in their business.
This was a particularly interesting interview for me because Travis and Michael walked me through the entire process from end to end: the decision around what to focus on, the early uncertainty and fear, the market research, and the implementation and results.